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100plus Type Isotonic Sports Drink Manufacturer Fraser & Neave Holdings Bhd (F&N) Country of origin Malaysia Introduced 1983 Flavour 4 Flavors Website http://www.100plus.com.my/ 100PLUS 2009 100plus (sometimes spelled 100PLUS or 100 plus) is an isotonic sports drink sold in Malaysia, Singapore and the Philippines, though it can also be found throughout Asia as well as Australia. As of 2007, there are 4 flavours for the drink, and they are 'Original', 'Lemon Lime', 'Tangerine' and 'Aqtiv'.[1] 100PLUS had been consistently voted the number one isotonic drink brand in Malaysia in various surveys since its introduction in 1983.[2] Contents 1 Marketing 2 As Traditional Medicine 3 Reference 4 External links // Marketing Boxes of 100plus stacked up in Giant Hypermarket The drink's brand ambassador is Lee Chong Wei, an Olympic Silver Medalist in Badminton from Malaysia.[3] Besides that, the drink is the only drink which is officially endorsed by the National Sports Council of Malaysia.[4] Fraser & Neave Holdings Bhd (F&N) has signed a strategic beverage distribution agreement with AirAsia in its bids to grow the 100PLUS brand further whereby the drink would be sold onboard flights of the airline.[5] As Traditional Medicine 100plus is used as a traditional cure in Malaysia for fever, headache, loss of appetite, gastric pains and diarrhea for its ability to restore ions and excessive water that has been lost.[6] In 2009, the then Malaysian Deputy Health Minister Datuk Rosnah Abdul Rashid Shirlin, in a question raised in the Malaysian Parliament, told the House that while 100plus gives individuals energy, there was no scientific proof that shows the drink could heal those suffering from the dengue fever.[7] However, she also added that there was also no proof that the drink could be detrimental to those who drank it believing that it would help their condition. Reference ^ http://www.100plus.com.my/ver_06/isotonic/flav.html ^ http://biz.thestar.com.my/news/story.asp?file=/2010/1/26/business/5543750&sec=business ^ http://www.mmail.com.my/content/33039-chong-wei-hopes-inspire ^ http://www.100plus.com.my/ver_06/pmp/index.html ^ http://biz.thestar.com.my/news/story.asp?file=/2010/1/26/business/5543750&sec=business ^ http://ilovesabah.forumotion.net/health-f19/try-100plus-with-water-not-panadol-it-kills-t194.htm ^ http://thestar.com.my/news/story.asp?file=/2009/10/22/parliament/4954449&sec=parliament External links 100plus Website v • d • e Sports drinks 10-K - 100plus - Accelerade - All Sport - Aquarius - Gatorade - Isostar - Lucozade - Pocari Sweat - Powerade - Propel - Sporade - Staminade This drink-related article is a stub. You can help Wikipedia by expanding it. v • d • e