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This article is an orphan, as few or no other articles link to it. Please introduce links to this page from related articles; suggestions may be available. (January 2009) The topic of this article may not meet the general notability guideline. Please help to establish notability by adding reliable, secondary sources about the topic. If notability cannot be established, the article is likely to be merged, redirected, or deleted. (May 2010) The Pomegranate is a fictional [1] mobile phone created on behalf of the Government of Nova Scotia. The website has comic features such as a video projector, live voice translator, harmonica, coffee maker, and shaving razor, among many other standard features that current leading mobile phones have, but upon clicking "I've seen enough" or "Release date", an array of information about Nova Scotia and its culture is displayed. The campaign, which included online advertising[2] on sites in New England, is an attempt to attract interest in Nova Scotia and establish it as a desirable place to live and do business.[3] The Pomegranate phone is the latest campaign from Communications Nova Scotia's Come to Life initiative, the place-branding program of the Government of Nova Scotia. Communications Nova Scotia has been criticized by some for spending $300,000 on the ad campaign, though the website received more than 3 million visits from 195 countries/territories[citation needed] since its launch on September 30, 2008, and they are considering it to be very successful.[4] References ^ ^ ^ ^ Los Angeles Times (2008-10-30). "Pomegranate phone? Nova Scotia ad budget goes to cellphone concept video". Retrieved 2008-11-12.  External links The Pomegranate: official website Nova Scotia Come to life This marketing-related article is a stub. You can help Wikipedia by expanding it.v · d · e